Data Sourcing
& Acceptable Use
What the Client receives, and what the Client is responsible for. Provided to every client at onboarding.
What the Company Provides
The Company provides a marketing platform and the audience to operate it. The Company is not a lead broker, list seller, or data broker, and does not sell leads. Records are audience entries the Client may market to. A Record becomes an Opportunity only when it responds to the Client's own campaign.
Where the Data Comes From
2.1 The Company compiles and maintains the Database from numerous sources, which may include publicly available internet sources, municipal, city, county, and other public records, and licensed third-party data providers. The Company does not identify, disclose, or confirm which sources contribute to any particular Record, dataset, or audience, and its sources, compilation methods, enrichment processes, and selection logic are proprietary, confidential, and constitute trade secrets of the Company.
2.2 What the Company provides is not a raw list. The Company applies its own proprietary, AI-driven audience-selection system to identify, filter, score, and assemble the audience most relevant to the Client's business, industry, service area, and stated objectives. That selection methodology — including the characteristics evaluated, the way they are weighted, and the way audiences are assembled for a given industry — is the Company's proprietary intellectual property and is not disclosed.
2.3 The Company may change, substitute, supplement, or discontinue its sources and methods at any time without notice. The Company does not represent that any Record was obtained from any particular source.
Records Are Provided As-Is and Un-Scrubbed
3.1 Records are provided “AS IS” and UN-SCRUBBED. The Company does not scrub, screen, or suppress Records against any do-not-call registry, litigator suppression list, wireless or reassigned-number database, consent database, or any other suppression or compliance list, and has no obligation to do so.
3.2 Records change constantly. The Company makes no representation that any Record is accurate, current, complete, or fit for a particular purpose.
The Client's Responsibility
The Client is solely and fully responsible for how it uses the Records and the Services, and for compliance with all federal, state, and local laws, rules, and regulations applicable to its outreach, its industry, and its licensure. This includes all consent, suppression, do-not-contact, identification, disclosure, and record-keeping obligations. The Company does not assume, and expressly disclaims, responsibility for the Client's compliance obligations. Assistance with organizing, automating, or deploying a campaign does not transfer any compliance responsibility to the Company and does not make the Company the sender, caller, or publisher of the Client's communications.
4.1 Before contacting any Record, the Client must scrub and suppress against the National Do-Not-Call Registry, applicable state do-not-call lists, internal and known-litigator suppression lists, and wireless/reassigned-number databases as applicable; comply with the TCPA, TSR, CAN-SPAM, and all applicable state telemarketing, messaging, and privacy laws; obtain and maintain all required consents, registrations, and licensure; and promptly honor all opt-out and deletion requests.
4.2 The Company does not provide legal, regulatory, or compliance advice. Nothing in the Services, this Agreement, or any Company documentation, guidance, template, or communication constitutes legal advice or a legal opinion, and the Client should not rely on it as such. Suppression or do-not-call screening does not by itself make any communication legally permissible. The Client is responsible for obtaining its own legal advice regarding its outreach and its industry.
The Company's Role
The Company provides the platform, the audience, and assistance in organizing, building, and automating the Client's marketing. Where the Client engages additional managed services, the Company assists in preparing, deploying, and operating campaigns on the Client's behalf and at the Client's direction. In every case the marketing is the Client's own marketing. The Client determines its offers, pricing, messaging approvals, budget, service area, and the channels it uses.
5.1 Assistance provided by the Company does not make the Company the sender, caller, publisher, or advertiser of record, and does not transfer to the Company any of the Client's compliance obligations.
Acceptable Use
6.1 Records may be used only for the Client's own lawful business outreach. The Client may not resell, license, share, or redistribute Records; re-list or contribute them to another database or data product; use them for any purpose covered by the Fair Credit Reporting Act, including eligibility for credit, insurance, employment, or housing; or use them for any unlawful, deceptive, harassing, or discriminatory purpose.
6.2 The Client may not scrape, harvest, mirror, or otherwise attempt to reconstruct the Database.
No Guarantee of Results
The Company provides customer-acquisition infrastructure, intelligence, automation, and measurement. Actual business results depend on campaign investment, market conditions, offers and pricing, sales execution, operational capacity, service delivery, customer behavior, and other factors outside the Company's control. The Company does not guarantee appointments, opportunities, leads, sales, revenue, response rates, deliverability, or any other business outcome.
Acknowledgment
BY USING THE SERVICES, THE CLIENT ACKNOWLEDGES THAT RECORDS ARE PROVIDED AS-IS AND UN-SCRUBBED, THAT THE COMPANY DOES NOT DISCLOSE ITS DATA SOURCES OR SELECTION METHODS, THAT NO RESULTS ARE GUARANTEED, AND THAT THE CLIENT IS SOLELY RESPONSIBLE FOR THE LEGAL COMPLIANCE OF ITS MARKETING AND OUTREACH.